Advanced Building Supplies, Inc is a premium Brazilian Hardwood Retailer. Their low overhead allows passing on savings to the Customers. You could always expect top quality premium grade decking with minimal imperfection or bowing from ABS.
Advanced Building Supplies, Inc had a small national retail website on the web when started with us in November 2009. They wanted to increase the organic searches, and better utilize PPC. They mainly decided to go with SEOValley because of the range of SEO package we offer and the ability to put together a custom plan as well. The plan was set to optimize the website for 30 niche keywords.
The goal was to get the target keywords ranked on the first page of the top search engines and use the increased revenue from the increased sales through this campaign to develop new websites to keep the competitors at bay. The client was specifically worried by a competitor who has already developed more 50 websites for the core keywords in his industry such as “ipe decking”, “Garapa decking” etc.
Embarking on a 30 keyword campaign, SEOValley team draw up the plan -
Before hiring SEOValley none of the target keywords were rankings anywhere within the top 10 positions on any top search engines. We were able to beat out their main competitors on most high value keywords and achieve high rankings for most of the core keywords within 3 months of the start of the campaign. Client is so excited to see the results that we are at this stage working on developing more websites targeting specifically 1 or 2 main keywords per website.
|Improvement in Rankings for some of the core keywords on Google.com -|
|Alabama deck||Not in top 10||6|
|Brazilian deck||Not in top 10||7|
|Carolina deck||Not in top 10||5|
|Cedar timber||Not in top 10||8|
|Cumaru decking||Not in top 10||10|
|Garapa decking||Not in top 10||3|
|Garapa||Not in top 10||3|
|Hardwood deck||Not in top 10||4|
|Ipe||Not in top 10||4|
|Ipe deck||Not in top 10||4|
|Ipe decking||Not in top 10||5|
|Ipe wood deck||Not in top 10||4|
|Jatoba deck||Not in top 10||1|
|Jatoba decking||Not in top 10||1|
|Tigerwood decking||Not in top 10||4|
|Wood decking||Not in top 10||6|
Improvement in the traffic on the website over the period of time -
|Baseline Status (Nov 2009)||September 2010|
|Total Visitors on the site||3,049||8,604|
|Referrals from Google (non-paid)||995||3,850|
|Referrals from Yahoo (non-paid)||313||637|
|Referrals from Bing (non-paid)||59||263|